
Studying Time: 5 minutes
Ever end a video interview and assume, “Now what?” You understand there’s a weblog submit hiding in there someplace, however the concept of rewatching the entire thing and typing it out line by line seems like a chore you didn’t join.
Do you actually have an additional two hours to spare simply to get a tough draft? Most likely not.
Why drag it out when there’s a sooner technique to get from dialog to content material?
This weblog discusses how synthetic intelligence transcription instruments show you how to flip uncooked video interviews into weblog posts sooner, with much less guide work and much more flexibility in how you employ the fabric.

How AI Transcription Instruments Work
AI transcription instruments use a mixture of speech recognition and pure language processing (NLP) to transform spoken audio into written textual content.
Whenever you add a video or audio file, the device scans the audio for spoken phrases, identifies patterns, and interprets them into readable, searchable transcriptions.
Speech Recognition and NLP
On the core of AI transcription is speech recognition know-how, which analyzes sound waves and turns them into phonetic representations. From there, NLP steps in to determine the almost definitely phrases and sentences primarily based on grammar, context, and on a regular basis utilization.
That is what allows AI instruments to know accents, seize quick or overlapping speech, and produce transcripts that carefully resemble what the speaker stated in real-time.
Time-Saving Automation
Guide transcription can take 4 to 6 instances the size of the unique audio recording. This may differ relying on speech pace, pauses, and fillers, in addition to how briskly you sort and the way typically you pause to rewind.
AI instruments can scale back that course of to minutes, saving you a lot of time. Add the file, hit the button, and the transcript generates mechanically.
And you are able to do all of it inside 10 minutes. And if you multiply that by the variety of transcripts you want in every week, you would save as much as 121.67 hours.
Accuracy and Enhancing Options
Essentially the most correct AI transcription instruments (like Rev.ai) have demonstrated an 86% accuracy price (which is equal to an error price of 14%) out of the field, and so they proceed to be taught and enhance as they function.
The under graph reveals the phrase error price (WER) for prime instruments, indicating that Rev.ai is probably the most correct transcription software program:
Some instruments permit you to practice the software program utilizing your voice or vocabulary for even higher outcomes. You additionally get options that make cleanup simpler:
- Searchable timestamps
- Automated punctuation
- Speaker labels
- Textual content modifying
Meaning you possibly can repair minor errors with out having to begin from scratch or swap between a dozen apps.
Key Advantages of Transcribing Video Interviews With AI
Should you’ve ever tried to drag weblog content material from a prolonged video interview, you know the way tedious it may be.
There’s the pausing, rewinding, the note-taking, the guesswork, which may add a lot time to the transcription course of. By the point you’ve discovered the quotes you need, you’re already behind on the draft.
AI transcription cuts all of that out and provides you the textual content so you possibly can concentrate on the half that wants your enter—writing.
Quicker Content material Creation
When you might have the complete transcript in entrance of you, the writing half will get loads simpler. You don’t must sift by way of a full video simply to get one good paragraph.
With a transcript, you possibly can scan the dialog in minutes, seize what you want, and get began. It accelerates the method since you’re working from a whole, searchable doc, moderately than leaping between playback and a blinking cursor.
Need an concept of how sooner content material creation seems in motion? The Monetary Instances revealed a full transcript of its podcast episode, “Can an AI interviewer rent higher than a human?”
As an alternative of re-listening to the audio, writers, editors, and researchers can scan the transcript, pinpoint key moments, and pull quotes immediately. It turns a 30-minute pay attention right into a five-minute learn.
Higher Content material Repurposing
One interview can result in a number of items of content material, however solely in case you have fast entry to the fabric. A transcript makes it simpler to determine patterns, extract key factors, and arrange concepts throughout totally different codecs.
You may flip a solution right into a weblog submit, a quote right into a caption, or a remark right into a speaking level. You may then ship these to your whole electronic mail record by way of your weekly publication. And also you don’t want to look at the complete video once more to do it.
Nonetheless, visually interesting content material is among the many most used codecs. Take a peek how this Instagram Reel captures a second from an interview featured on the We Are The Creators podcast, the place the visitor shares their pleasure about being interviewed by Lainey TV, a tv director.
The clip is brief, partaking, and layered with captions that spotlight a private, emotional takeaway. What makes this sort of repurposing content material attainable? On-screen captions utilizing AI transcription.
Improved website positioning
Textual content offers you extra methods to point out up in search. Search engines like google and yahoo received’t index a video by itself. You want textual content to present your content material attain.
Pulling transcript excerpts right into a weblog submit offers you key phrase protection with out stuffing them in after the very fact. It additionally helps match actual consumer queries, because the language folks use in interviews typically aligns with what others sort into Google. And this helps increase website positioning.
A Google seek for “SaaS developments” brings up an interview between McKinsey and a software program trade chief. The textual content from the dialog makes use of the key phrase, which supplies serps one thing to crawl. It additionally captures the pure language used within the interview, which regularly mirrors the precise phrases folks sort into Google. Should you’re working with a front-end growth firm, integrating these textual content methods into your net design can improve consumer expertise and enhance search visibility, making your content material extra accessible and fascinating.
Enhanced Accessibility
Some folks skim. Some learn. Some scroll by way of content material with out ever turning the sound on. Whenever you supply a transcript, you give these folks entry to your content material.
It helps folks with listening to impairments, these in loud environments, or anybody who desires to get to the purpose shortly.
You take away friction and make the content material usable…on their phrases.
Within the TED podcast episode Uncover Your Genuine Self – At Any Age, the complete transcript seems alongside the audio.
This permits anybody to interact with the content material in any method they select. It additionally removes boundaries and makes the message, like Bevy Smith’s reflections on late blooming and reinvention, out there to extra folks, extra of the time.
Simpler Collaboration
You don’t have to clarify the interview to anybody if you’ve acquired a transcript. Everybody in your workforce can see the interviewee’s factors, phrase for phrase.
Editors can trim. Writers can pull quotes. Designers can seize themes. It accelerates suggestions and eliminates the guesswork. You full the work extra effectively as a result of everybody works from the identical supply.
For instance, instruments like Notta facilitate collaboration by offering everybody with entry to the identical transcript. Group members can tag teammates, add feedback, and share summaries immediately, permitting suggestions to happen asynchronously and with context.
Conclusion: Utilizing AI Transcription to Get Extra From Each Interview
Video interviews are filled with perception, however and not using a transcript, most of that worth stays buried within the footage. AI transcription instruments offer you a sooner, extra sensible technique to flip conversations into content material you should use.
You write sooner, repurpose content material deliberately, publish on a number of channels, and keep in sync along with your workforce.
Transcribe as soon as, use it all over the place, and transfer on to the following undertaking with out getting caught within the mess of uncooked footage.
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