
A couple of years in the past, I used to be head of content material at a medical insurance firm — a task that required a group of full-time workers and freelancers to get the job accomplished. However as soon as ChatGPT hit the scene, I noticed I may strike out by myself.
Managing individuals is tough, messy, and costly. I wasn’t all the time doing the a part of the work that I loved. After I noticed what AI may do, even within the early levels, I assumed, “Wait, what if I can simply do that myself with out hiring anybody?”
I began small, however even from our first consumer, I noticed it was possible. Then, with OpenAI’s enhancements and the progress in synthetic intelligence, I noticed that I may scale my company exponentially with simply these instruments.
How My AI Company Works Day-to-Day
Earlier than I’m going any additional, let me clarify my company mannequin. I work with startup founders who’ve restricted inside headcount and time. A lot of them don’t have a advertising and marketing group, so I’m it.
I must make content material that may usually take a military of creators to provide and truly ship outcomes. Right here’s how I do it.
1. I construct workspaces with ChatGPT Initiatives.
I by no means simply open ChatGPT and begin asking it for content material with out context. As an alternative, I exploit ChatGPT Initiatives to create a customized GPT web page that really displays the model I’m working with.
I give the GPT venture particulars and details about the model’s voice, fashion, product, and idiosyncrasies. I even feed it a grasp Google Doc with writing-style samples, so it could actually get the voice and tone proper. Which will embody work the model has already revealed or items from a publication they actually like.
I additionally add common details about the corporate and the product. The objective right here is to coach the mannequin on every little thing that it may presumably want. That method, as soon as we begin writing one thing, it already has loads of context, and I don’t want to incorporate all that within the immediate.
2. I begin with materials that already exists.
Every bit I make…